Acumen Funding

Objective:

• To unlock business potential by supporting the recruitment of a skilled sales professional.
• To drive growth and success in cross-border sales.
• To help businesses establish focused cross-border sales and marketing strategies.
• To develop new and growing cross-border sales pipelines.
• To improve understanding and capability in trading across borders.
• To enhance management and sales team skills.
• To increase ability to recruit, manage, and retain sales resources.

Target Beneficiaries:

• Small businesses committed to developing new cross-border trade opportunities.
• Business owners/managers looking to recruit an experienced or skilled sales resource.
• Businesses aiming to boost cross-border sales through dedicated sales personnel.

Key Features:

• Funding of up to £17,250/€21,562 to support hiring a full-time or part-time sales resource.
• Support for researching market opportunities.
• Ongoing sales training for the recruited sales resource.
• Assistance in connecting with other export-focused businesses across the island.
• Flexibility to choose a sales resource that suits specific business needs.
• Fast-tracked recruitment process with hands-on support.
• Reduction of financial risk when investing in new export markets.

Application Process:

• Interested businesses submit an enquiry form on the official website.
• InterTradeIreland team works closely with applicants to determine the most suitable Acumen option.
• Ongoing support and guidance provided throughout the recruitment and sales growth process.

This program is designed to strategically grow cross-border sales by funding and supporting the recruitment of skilled sales professionals, enhancing business capabilities, and fostering export success.

For more details and to apply, businesses can visit the official Acumen page on InterTradeIreland's website.